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  LOGOLOG
a weblog of wordplay by Eric Harshbarger

Unintended Ambigram

Some times ambigrams are accidental. Someone snapped this photo of a store sign which is supposed to be read, "THE MAC STORE".

The 90-degree counterclockwise rotation of the 'THE' along with the neon lettering that joins the 'T' and the 'H' causes the word to appear to be vertically writen 'WTF'.

'WTF', of course, is a common abbreviation for the phrase, 'What the f*ck?'

-- Eric

[13 April 2007]
   
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